Senior Product Designer, Senior UX/UI Designer
Ljubljana, Slovenia - david@davidpraznik.com - davidpraznik.com - linkedin.com/in/davidpraznik
With over 25 years in design, I have developed a deep commitment to creating solutions that are simple and natural to use. I have built my career in different fields, such as medicine, science and finance, where I learned how to turn complex tools into user-friendly experiences. I value working with people and effectively bringing individuals together in coordinated and productive teams. This ensures that the solutions we create are not only powerful, but also deliver clear value for the company and pleasure for the end user.
Founder and CEO, Product Strategist, Senior UX/UI Designer.
Founder of the vet-tech startup Fidotrack, developing a system for continuous telemetric monitoring of vital signs in small animals during post-operative recovery and hospitalisation. Responsible for product strategy, UX/UI design of the system and mobile application, and development of business strategy and investor relations.
Fidotrack addresses a critical safety gap in veterinary hospital care by integrating a medical sensor harness, proprietary signal processing algorithms, and a local-first SaaS platform for real-time monitoring and automated documentation.
UX/UI Design, Product Design, Branding, Team Leading, Consultancy
I have collaborated with a diverse range of clients, including: Fidotrack (a system for monitoring veterinary patients), CVS Mobile, University of Ljubljana, Veterinary Chamber of Slovenia, Center Gibanja, EIUS – Vep.si, Thule, Mtb.si, Itera d.o.o., Thorax d.o.o., Kuhnca d.o.o., KF Finance, MoneyRebel, Alliance ASE, LUI – University of Ljubljana Incubator d.o.o., and others.
Senior UX/UI Designer.
Clients: NLB d.d., NLB Car&Go d.o.o.
For the NLB Trading mobile app, I prepared the UX, wireframes, contributed to the strategy, and designed a user interface overhaul. In the strategic work, I collaborated closely with the client and other stakeholders, aligning solutions with regulatory requirements and future functionalities. Additionally, I contributed to several other projects, such as Klik NLB and Klik NLB SME, focusing on improving digital experiences, updating visual consistency, and enhancing the existing NLB design system.
Complete overhaul of DoberAvto 2025 (NLB Car&Go d.o.o.), where I led UX-focused meetings with the client, aligned user flows with client requirements and product features, designed visual UI guidelines, contributed to the design system in collaboration with developers, and led the UX/UI work during interface implementation.
UX/UI Team Lead, Product Designer, Mentor
Led a team of UX/UI designers and contributed to the development of a cloud-based Electronic Lab Notebook (ELN) software. Collaborated on UX/UI strategies to enhance tools for lab inventory, compliance, and team management. SciNote is used by organizations such as the FDA, USDA, and scientists in over 100 countries. Read the case study here.
Founder and Editor-in-Chief
Founder and Editor-in-Chief. Author of numerous articles on Apple iOS and macOS.
Graphic Designer, UX/UI Designer, Art Director
Designed and managed creative campaigns for clients such as Eksit, XYZ, Sportina, TWOWAY, and Varia Salon.
Graphic and Product Designer, UX/UI
Worked on branding and product design for clients like Vzajemna, Ilirija, The North Face, and Rabim.info.
Art Director, UX/UI Designer
Designed solutions for high-profile clients,: Ice Solutions, Delo, Marg (first digital health care platform “eKartoteka”), Avtotehna, Ministry of Public Administration.
Graphic and UI Designer
Created corporate identities, marketing campaigns, and websites for clients such as Cisco, Renault Nissan, and Autodesk.
Graphic and DTP Designer
Specialized in designing user manuals, brochures, and posters for major automotive clients, including Volvo, Honda, Renault Nissan and Mercedes-Benz.
Webpage Editor, Graphic Designer, UI Designer, DTP Specialist
Managed editorial content for the web and print editions, designed layouts, and authored articles on multimedia and photography, UI design for multimedia CD.
Lecturer in workshops for Adobe Indesign, Adobe Illustrator and Adobe Photoshop.
Web Design, Print Design, Screen Printing: undertook numerous freelance projects for web and print media.
Father of two children, trail/canicross runner (with a Border Collie), enduro mountain biker and gravel cyclist, snowboarder, yoga practitioner, music maker.